Sales reps in the health care industry go through complex and resource intensive sales cycles.  Marketing automation and sales intelligence tools such as ActiveConversion facilitate sales to the health care industry by closely identifying prospects who are already interested and engaged buyers.  This results in much shorter sales cycles and much more qualified prospects.

Download this eGuide that demonstrates how ActiveConversion speaks to the health care industry.  The guide shows how our marketing automation system combined with sales intelligence, not only nurtures identified visits but also identifies anonymous visits.  This intelligence combined with the knowledge of who is ready, and when, increases sales effectiveness and enables sales reps to target prospects that are ready to buy.

Some of the key points covered in this eGuide:

• How online behavior contributes to real-time sales intelligence
• How important it is to get real-time sales intelligence and what health care industry vendors can do to make the best use of it
• What to do with prospects that are not ready to buy.

Download this free whitepaper to learn how health care industry vendors can increase sales and revenue by adopting marketing automation.