ActiveConversion, a marketing automation software,  is proud to announce the release of an upgraded UI and automation rules designed to handle B2B sales leads more efficiently.

Automation rules is a new cutting edge feature designed to simplify workflow around online lead management and lead handling. Automation rules improve lead accuracy and streamline lead management tailored to individual user preferences. Users can now manage their lead data more effectively and reach right kind of leads they want to pursue with greater ease.

The user interface change simplifies the management of multiple entries and makes information more readily available. The upgraded UI simplified identifying sales-ready leads and creates a better experience for the users.

Both the upgraded UI and automation rules ensure clients are able to find the right kind of industrial sales leads at the right time. The new features enhance the user experience and improve lead management efficiency.